Bison is America’s original red meat. It’s hearty, healthy, and has a heritage that’s more American than apple pie. Bison meat fits the dietary guidelines of the American Heart Association. It has 35% more protein than beef with 70% less fat and 30% less calories. Bison meat has less cholesterol than skinless chicken or turkey, and is comparable to most fish. Raised on grasses, sun-cured hay, and grains, bison meat is sweet-tasting and satisfyingly rich with no “gamey” or wild flavor.